The DADA art movement of the early 1900s was about rebelling against the status quo. The movement aimed to liberate the human imagination and bring a sense of play and humor into a rule stricken art world. The work generated by incredibly imaginative, playful artists at the height of the Dada movement has been a huge inspiration in starting this company. DADA Daily is about breaking the rules of what a snack should be. It bridges the gap between the food, fashion and art worlds by elevating daily rituals to an artful event. With its mindfully-crafted snacks (which are all naturally vegan, gluten, and dairy-free) DADA Daily is bringing beauty into typically mindless moments, inspiring the artist in everyone and making decadence a ritual.